- SPARKLING SMILE FROM THE FIRST USE: Our after-brushing teeth-whitening booster instantly whitens teeth for a brilliant smile from the very first use
Product Description
Unlock instant brilliance (instant effect is temporary) and confidence with the Colgate Max White Purple Serum. Designed to be used after brushing, our purple teeth whitening booster* is created with a dual-action formula for immediate colour correction and lasting teeth whitening results (by removing surface stains with twice daily brushing. Individual results may vary)! Not only does the colour correcting technology instantly whitens using optic brighteners for a light-reflecting smile, the purple serum formula is also crafted with micro-polishing minerals to remove surface stains (with continued use) to help whiten teeth. Powered by clinically tested technology, our purple serum colour corrects your teeth from the very first time you use it for a dazzling smile you'll want to show off. It’s the purple teeth whitening booster serum you need for a smile that lights up the room. In fact, 8 out of 10 of people experienced a boost to the whiteness of their teeth (after 14 days of continued use, 76 subjects, UK consumer test 2024). And with a refreshing mint and citrus flavour, it’ll leave you with fabulously fresh breath! Plus, it’s enamel-safe for daily use. The new purple teeth whitening serum is super simple to use. Just brush your teeth with Colgate Max White Ultra toothpaste as normal, then apply one pump of the smooth purple serum to your toothbrush and brush for two minutes before rinsing. Brush your way to a brilliant smile with Colgate’s Max White Purple Serum.
Ingredients
Glycerin, Water, Hydrated Silica, PEG-12, Flavour, Potassium Hydroxide, Benzyl Alcohol, Xanthan Gum, Tetrasodium Pyrophosphate, Phosphoric Acid, Cocamidopropyl Betaine, Sodium Saccharin, Cellulose Gum, CI 17200, CI 42090
Directions
Brush teeth with Colgate Max White Ultra toothpaste, apply a pump of the serum to the toothbrush, brush for 2 minutes, then rinse.
Safety Warning
May cause temporary sensitivity. Use as directed. Keep out of reach of children. Do not ingest.
Manufacturer Contact Information
Manufacturer: Colgate-Palmolive Europe Sarl 4106, Therwil/Switzerland colgatepalmolive.com EU Responsible Person: Colgate-Palmolive Manufacturing (Poland) Sp. z o.o. PL-58-100 Swidnica colgatepalmolive.com

